The re-branding of five Ista Hotels in India was recently announced by the Hyatt Hotels Corporation. The Hyatt affiliate has signed management agreements that states the fully operational Ista hotels will be known as Hyatt Bangalore, Hyatt Pune, Hyatt Hyderabad, Hyatt Ahmedabad and Hyatt Amritsar. The branding effort is expected to be completed by March 2013. The agreements were signed by both parties last week in London.
“As a company we see a perfect fit with IHHR’s forward-thinking philosophy and vision,” said Ratnesh Verma, Senior Vice President, Real Estate and Development, Hyatt Hotels & Resorts in Asia-Pacific. “We feel honoured to have been selected as the new brand for their portfolio in India. It is our constant endeavour to create preference for our brand by having hotels in markets where our customers are travelling. This opportunity allows Hyatt to further consolidate its distribution in India and offer its guests a choice in new markets such as Bengaluru, Amritsar and Ahmedabad.